SRGI (Shri Ram Group of Institutions) — PR & digital marketing

A group of institutions offering professional and technical education across multiple disciplines has many stories to tell — and a clear obligation to tell them credibly. Shri Ram Group of Institutions (SRGI) partnered with Mediatronics PR to unify those strands into a coherent public voice, communicating academic quality, campus life and career outcomes to the students and parents who shape every admissions decision.

Public relations and media outreach

For an established group spanning several streams, consistency is everything — the brand has to feel singular even as it speaks to engineering, management and other aspirants alike. Our public relations work brought that coherence, surfacing the stories that build standing: placements and recruiter ties, faculty and academic achievements, infrastructure and campus initiatives, and the successes of students and alumni. We crafted announcements to editorial standard, engaged education and regional desks with relevant angles, and positioned leadership as credible voices on the issues shaping professional education.

Trust grows through repetition done well. By keeping the cadence steady and the stories genuinely newsworthy, we helped the group show up reliably in the publications prospective families read. Across streams and campuses, each placement reinforced one coherent identity, so the group read as a single, credible institution rather than a collection of parts.

We also built reputational resilience into the engagement. In higher education, where perception can move quickly, we helped the group keep its public voice prepared and measured — protecting the trust it had earned while continuing to extend its standing.

Influencer and digital marketing

Admissions journeys begin online, where comparison is instant and first impressions are lasting. We expanded the group’s reach with a digital marketing programme designed around real applicant behaviour — content that answers practical questions about courses, fees and careers, SEO services tuned to admission and programme searches, and authentic influencer marketing with students, educators and alumni whose voices read as genuine to prospective applicants.

We kept the digital narrative aligned with the earned-media story across every stream, so a family drawn in by one placement could find their way to the course that fit. That continuity, sustained through the admissions cycle, is what turns scattered interest into focused enquiries.

The impact

Disciplined, sustained communication compounds into reputational strength for a multi-stream group: a recognisable identity, a healthier share of the higher-education conversation, and visibility at the moments families are deciding. For SRGI, that meant a more unified and confident public presence across earned and digital channels — reinforcing academic standing and admissions trust across its institutions.

Why education groups choose Mediatronics PR

Communicating for a group of institutions calls for both consistency and sensitivity to a high-stakes audience. Mediatronics PR combines award-winning public relations with real sector understanding — admissions-aware, parent- and student-conscious messaging that builds lasting credibility. It is the same standard we bring across education and edtech.

Want to strengthen your group’s reputation and admissions reach? Get in touch — we will help you turn academic strength into the confidence families choose.